Having a solid marketing campaign is crucial for the success of your business. If no one knows you’re there, it doesn’t matter how great your product or service is, the business won’t thrive. A well put together marketing campaign will make sure that the people who are interested in what you are offering see you and know you’re out there.
If you have some kind of online presence, you’ve probably heard of Affiliate Marketing before. It is a marketing initiative that is widely used by a variety of businesses to promote their products and/or services online.
In short, it is “a way for a company to sell its products by signing up individuals or companies (“affiliates”) who market the company’s products for a commission” (entrepreneur.com).